About This Project

The Refinery Salon

Project Details

Launched: Fall 2020

Salon.Marketing’s Role:

Custom Website Design, User Experience Design, Web Development, On-Site SEO Optimization, Website Hosting and Security

Launch Website

Beverly Reddinger, owner of The Refinery Salon located in Cary North Carolina, contacted our team in need of a new website. Their original website wasn’t properly optimized, had outdated content, and was not mobile friendly. Beverly had planned on moving her salon to a new location in Winter of 2020 but had to delay it for months due to the pandemic. She reached out to our team shortly after finally opening her new location and was eager to attract potential clients in the new area with a redesigned website.


Our SEO experts got to work on designing and building a brand new, results driven website for Beverly. With an emphasis on the user journey, the redesigned website truly reflects the luxury and elegance of The Refinery Salon.

Unique Features

Parallax Image Backgrounds

Custom Mobile Action Bar

Easy to Navigate App-Like Mobile Homepage

Instagram Gallery Integration

Search Engine Friendly Coding

Analytics Tracking

Custom On-Site Booking Form